BRAVECTO® (fluralaner) Named Official and Exclusive Flea and Tick Sponsor of the 149th Annual Westminster Kennel Club Dog Show

Merck Animal Health’s Leading Flea & Tick Brand to Shine in the

“BRAVECTO Ready Ring” at Madison Square Garden

RAHWAY, N.J., January 30, 2025 – Merck Animal Health, in partnership with The Westminster Kennel Club, is proud to announce BRAVECTO® (fluralaner) as the official and exclusive flea and tick sponsor of the 149th Annual Westminster Kennel Club Dog Show. This prestigious event kicks off with Westminster’s Canine Celebration on February 8 and continues with daytime events on February 10 & 11 at the Jacob K. Javits Convention Center. The evening events, featuring group judging and the Best in Show ceremony, will take place at New York City’s iconic Madison Square Garden.

For the first time, BRAVECTO, a medication that provides dogs with 12 weeks* of protection from fleas and ticks — nearly three times longer than one monthly dose of competitor products — will present the “BRAVECTO Ready Ring.” This exclusive behind-the-scenes staging area at Madison Square Garden will serve as the preparation space for over 200 breed winners as they get ready for their spotlight moments during the Group Judging competitions on February 10 & 11. This incredible opportunity allows BRAVECTO to demonstrate its commitment to the health and well-being of pets while supporting one of the most celebrated events in the canine world.

“Partnering with The Westminster Kennel Club underscores BRAVECTO’s role as a trusted choice for pet health, offering peace of mind to pet owners everywhere,” said Dr. Christine Royal, vice president, companion animal and equine business unit, Merck Animal Health. “With its long-lasting protection, BRAVECTO continues to set the standard in pet care by ensuring pets are protected year-round.”

The 2025 Westminster Kennel Club Dog Show will be aired on FOX, FS1, and FS2. Viewers can also stream the entire event on FOXSports.com and the FOX Sports App. The schedule is available at westminsterkennelclub.org/viewing-schedule.

Join Merck Animal Health in celebrating BRAVECTO’s prominent sponsorship of this iconic event. For the latest updates and excitement, follow BRAVECTO on Instagram at @bravecto.us.

About The Westminster Kennel Club

The Westminster Kennel Club, established in 1877, is America’s oldest organization dedicated to the sport of dogs. It hosts the iconic, all-breed Westminster Kennel Club Dog Show, the second-longest, continuously held sporting event in the U.S. after the Kentucky Derby and, since 1948, the longest nationally televised live dog show. The Club’s mission is to enhance the lives of all dogs by celebrating the companionship of dogs and promoting responsible dog ownership and breed preservation. The Club advocates for purpose-bred dogs, with an understanding that each breed has a legacy and history that deserves to be taught, honored, and preserved. The Club uses education to raise awareness and encourage owners to conscientiously select dogs that are the right match for their families. The annual dog show—a conformation competition for purpose-bred dogs—and the Masters Agility Championship and Masters Obedience Championship—where dogs from all backgrounds are eligible to compete—make Westminster Week, with thousands of dogs from the U.S. and around the world, a pinnacle experience for any dog lover. The Westminster Kennel Club Dog Show has captivated canine enthusiasts for more than a century. Learn more at westminsterkennelclub.org. WESTMINSTER. There’s only one.®

About BRAVECTO® (fluralaner)

Since its introduction in 2014, BRAVECTO has provided longer-lasting flea and tick protection, with more than 300 million doses distributed in more than 100 countries. BRAVECTO is available in a variety of formulations, including products for both dogs and cats. Learn more at us.bravecto.com.

Providing pets with continuous flea and tick protection is essential – whether the pet goes outside or not. Contrary to popular belief among pet parents, fleas and ticks are not only active in the spring and summer months, but they are a year-round risk. Fleas and ticks can easily infest dogs and cats. Fleas and ticks can spread serious diseases.

BRAVECTO (fluralaner): The most commonly reported adverse reactions include vomiting, lethargy, diarrhea, anorexia and pruritus. In some cases, adverse events have been reported following use in breeding females. BRAVECTO Chews has not been shown to be effective for 12-weeks’ duration in puppies less than 6 months of age. BRAVECTO Chews is not effective against lone star ticks beyond 8 weeks of dosing. Fluralaner is a member of the isoxazoline class. This class has been associated with neurologic adverse reactions including tremors, ataxia, and seizures. Seizures have been reported in dogs receiving isoxazoline class drugs, even in dogs without a history of seizures. Use with caution in dogs with a history of seizures or neurologic disorders.

*BRAVECTO (fluralaner) Chews for Dogs kills fleas, prevents flea infestations, and kills ticks (black-legged tick, American dog tick, brown dog tick, and Asian longhorned tick) for 12 weeks. BRAVECTO Chews also kills lone star ticks for 8 weeks.

About Merck Animal Health At Merck, known as MSD outside of the United States and Canada, we are unified around our purpose: We use the power of leading-edge science to save and improve lives around the world. For more than a century, we’ve been at the forefront of research, bringing forward medicines, vaccines and innovative health solutions for the world’s most challenging diseases. Merck Animal Health, a division of Merck & Co., Inc., Rahway, N.J., USA, is the global animal health business of Merck. Through its commitment to The Science of Healthier Animals®, Merck Animal Health offers veterinarians, farmers, producers, pet owners and governments one of the widest ranges of veterinary pharmaceuticals, vaccines and health management solutions and services as well as an extensive suite of connected technology that includes identification, traceability and monitoring products. Merck Animal Health is dedicated to preserving and improving the health, well-being and performance of animals and the people who care for them. It invests extensively in dynamic and comprehensive R&D resources and a modern, global supply chain. Merck Animal Health is present in more than 50 countries, while its products are available in some 150 markets. For more information, visit www.merck-animal-health.com and connect with us on LinkedIn, Facebook, X (formerly Twitter) and Instagram