We Wish Consumers Knew…

Sharing Stories About How Food is Grown and Made

Consumers want transparency from the food value chain – and the backstories of farmers and food brands. Cattle veterinarian and advocate for agriculture, Tera Barnhart, DVM, and cattle rancher, social influencer and co-creator of Elevate Ag, Natalie Kovarik, share tips with listeners for sharing their backstories to build consumer trust.